| Function | Example | Risk / Concern | |----------|---------|----------------| | Scriptwriting | ChatGPT-generated outlines for short films | Plagiarism, WGA strikes | | Voice synthesis | Recreating deceased singers’ voices | Consent & estate rights | | Deepfake cameos | Digital actors in ads or parody | Misinformation, likeness rights | | Personalized content | AI-edited trailers per user mood | Filter bubbles, loss of shared experience |